Increasing Credit Limit to Grow Business with Lesser Mitigation

  • Region India
  • IndustryRetail
  • Challenges
    • Credit limit for managing run-rate business and large deals, especially with B2B partners
    • Unable to scale up the business with partners
  • Outcome
    • Deployed ESCROW Agreement: B2B partners invited to avail with an agreement of the end customers to manage the credit limit for larger deals
    • Channel Finance: All partners could avail this benefit in association with the bank and Redington
  • Benefits
    • Business increased 3x over a period of 3-4 quarters, payments secure and on time
    • Able to take positive credit calls on large deals through ESCROW
    • Key partners empanelled major clients under ESCROW to enable large orders


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