About Customer

 

Go Colors, a decade-old pioneer vibrant and contemporary fashion brand that specializes in providing an extensive range of stylish and affordable women’s bottom wear. Headquartered in Chennai this direct-to-consumer brand, favoured by women of all ages Catering to diverse tastes and preferences, Go Colors offers an array of colors, patterns, and fabrics, ensuring there’s something for everyone. , operates 630 exclusive outlets and 1,750 large format stores across 120+ cities, achieving ₹665 crore in revenue with 66% growth in FY23.

 

The Challenge

 

Go Colors’ rapid market and customer expansion challenged their existing on-premises infrastructure, which lacked auto scalability. This led to rising costs, affecting business continuity, high availability, and SAP performance, crucial for tracking profits and sales. As a D2C brand, the absence of a disaster recovery plan risked downtime, data access, and sales disruptions, ultimately threatening growth and customer trust. To address these issues, Go Colors explored public cloud solutions for SAP ECC 6.0 migration and implemented a disaster recovery strategy for high availability.

 

Why AWS

 

Go Colors selected Redington for their migration deployment due to our unparalleled expertise and commitment to delivering exceptional cloud solutions. As an AWS Advanced Tier Partner, we bring a wealth of technical proficiency, allowing us to architect and manage complex cloud environments tailored to their specific needs.

We worked along with one of our partners to do a closer analysis of Go Colors current infrastructure.

Basis the identified challenge a bespoke solutions was designed that are scalable and cost-effective, driving innovation and operational efficiency. We enabled the partner to design solution based on the customers challenge and current workload sensitivity

Furthermore, our focus on continuous support and monitoring ensures that Go Colors experiences minimal disruptions. We along with our partner closely managed their workloads, conducting frequent checks and proactively addressing any potential challenges. This comprehensive support structure not only facilitates a smooth deployment but also enhances their overall cloud experience, reinforcing their confidence in our capabilities.

 

Why AWS was a preferred choice

 

We choose AWS for its unmatched maturity, global reach, and market leadership. It offers a vast range of scalable services, robust security, and cost-efficient pricing models. With its extensive data center network, innovative features, and strong support ecosystem, AWS ensures reliability, performance, and flexibility. Many successful enterprises and startups leverage AWS, providing valuable case studies and best practices. Additionally, AWS offers comprehensive documentation, training resources, and support plans, catering to diverse customer needs from basic to enterprise-level assistance.

 

The Solution

 

After evaluating various solutions, a Lift and Shift migration strategy was recommended to eliminate the risk of server unavailability during disasters.

The migration involved moving SAP ECC 6.O workload Migration from Private Cloud to AWS, MS SQL DB Migration, An Addition New Server Deployment; SSL VPN Server respectively and a DR Strategy.

A network firewall secured the DC and DR environments, protecting Amazon VPCs by monitoring, inspecting, and logging traffic.

Established four Site-to-Site VPN connections to on-premises infrastructure. Implemented an SSL VPN for remote client access.

Configured a VPC with a network firewall, one public subnet, and two private subnets in AWS Mumbai

AWS EDR ensured resource availability in the Hyderabad region while AWS Lambda automated server scheduling, and AWS S3 handled DB backup and restoration.

For enhanced security and monitoring, AWS Security Hub and GuardDuty were employed, ensuring the customer’s DB and servers remained protected.

 

Leveraging Our Partner Expertise

 

The project’s success was achieved in collaboration with Saavic, an SAP implementation expert. Leveraging their deep SAP knowledge, Saavic offered comprehensive support throughout the migration process. Working closely with Redington, they addressed infrastructure complexities and ensured a seamless SAP ECC 6.0 workload migration, applying best practices to achieve optimal performance on AWS. Their expertise facilitated the correct implementation of the architecture curated and designed by the Redington team, with valuable insights from Saavic. Their subject matter proficiency enabled swift troubleshooting, efficient configuration, and the establishment of a robust disaster recovery strategy.

 

Results

 

Deploying the strategy through Terraform automation enabled the rapid setup of a replica within few hours, ensuring seamless business continuity. The project was completed within the 6-week timeline, leading to a smooth Go Live. Post-migration, Elastic Disaster Recovery (EDR) effectively minimized downtime and data loss, providing high availability and robust disaster recovery. Timely delivery and adherence to security best practices enhanced application performance on AWS, while the multi-AZ deployment ensured high availability. The disaster recovery setup equipped the customer with future-ready capabilities to handle potential disruptions.

Post-deployment, Go Colors experienced substantial business benefits:

• 30% Reduction in Total Cost of Ownership (TCO): Migrating to AWS significantly reduced infrastructure costs while enhancing efficiency and scalability.
• 20% Additional Cost Savings: By implementing a Savings Plan based on consumption patterns, further optimization of expenses was achieved.
• 99.99% Uptime Achieved: With EDR (Elastic Disaster Recovery) in place, Go Colors maintained high resiliency and availability, ensuring minimal downtime and business continuity.

 

In the Words of the Client

 

Devanand S (Head – IT)

“Our business thrives on innovation, ensuring agility and seamless experiences for both our customers and employees. As we pursued business expansion, maintaining continuity, high availability, and data security became paramount, with zero tolerance for downtime.

It became evident that our existing infrastructure required a transformation. Given the rising risks, implementing a disaster recovery (DR) strategy was essential to protect sensitive data and maintain uninterrupted access.

This led us to collaborate with Redington. Their deep market insights and thorough assessment of our infrastructure helped them identify challenges and prepared us for future technological shifts.Redington truly understood the critical nature of our business, ensuring a smooth transition of our infrastructure with near zero downtime. Their guidance and well-researched approach to migrating us to AWS resulted in enhanced performance, strengthened security, and greater agility—ultimately equipping us for a resilient, future-ready business landscape. Good job team Redington.”