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Implementing Amazon Alexa to Transform Customer Service
- Region MEA
- IndustryFinance
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Overview
- A leading bank institution in the UAE wanted to enhance communications with its customers. The bank’s standard IVR model had become almost redundant and was affecting customer satisfaction. Redington partner, ThinkLogix, introduced the client to Alexa, the AI chatbot, in an effort to improve communications between the bank and its end users. ThinkLogix leveraged its expertise in AI technologies and its position as a trusted AWS technology partner to seamlessly implement Amazon Alexa.
- Objective To improve communication between the bank and customers
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Challenges
- Introduction of disruptive technology such as AI
- Improve overall customer experience for end-users
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Outcomes
- Instantaneous communications between the bank and its customers
- Call centre transformation
